22Miles unveils conversational AI assistant for trade shows – AV Magazine

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22Miles has launched a custom-trained conversational AI tool that streamlines event operations and attendee support via a user-friendly chat interface.


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Tradeshow AI Assistant leverages 22Miles’ generative AI solution integrated with the brand’s 3D Wayfinding App and content management capabilities.

The solution alleviates the issue of physical signs at a tradeshow often being outdated before the event even begins by offering real-time information and wayfinding that attendees can interact with in any language.

Organisers can deploy the Tradeshow AI Assistant on digital signage, websites or within the event app, and easily update information as needed.

The solution’s multilingual support stems from a generative AI solution custom-trained on event-specific data to help attendees maximise their time at events.

Attendees can activate the experience at a kiosk or by scanning a QR code on their mobile device, then engage with the chat feature with text or voice prompts in their native language.

The Tradeshow AI Assistant aggregates data to deliver qualitative insights and quantitative metrics. After the event, organisers receive an engagement report containing insights into attendee inquiries, support requests and chatbot usage.

22Miles demoed a conversational AI version of the InfoComm tradeshow app, powered by ChatGPT, at InfoComm 2023 in Orlando, Florida.

Joey Zhao, chief executive and founder of 22Miles, said: “Trade shows are inherently complex, so we’re proud to offer our Tradeshow AI Assistant to make the entire experience better for attendees and organisers.

“Our solution is unique in that it uses natural language processing to understand attendees’ questions – no matter how they’re phrased – and give useful, real-time answers, just like a human information desk representative.”

For more information about 22Miles’ Tradeshow AI Assistant, click here.

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