Amelia has revealed an extended partnership with Resorts World Las Vegas to enhance its digital CX offerings with AI.
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Located on the Las Vegas Strip, the resort will leverage the Amelia Answers knowledge AI platform to equip its digital concierge (RED) with advanced generative AI (GenAI) capabilities.
As part of its goal to “solidify” Resorts World Las Vegas’ position as “the most technologically advanced destination on the Las Vegas Strip,” the new collaboration will also involve the implementation of a series of Large Language Models (LLMs).
Shannon McCallum, Vice President of Hotel Operations at Resorts World Las Vegas, commented on how these two tech advancements will help to elevate the resort’s capacity to deliver superior customer experiences:
When LLMs and Generative AI burst into the mainstream last year, we knew that if we wanted to leverage this technology, we needed our deployment to be reliable and add value to our guest experience.
“By building upon our existing partnership with Amelia, we will be able to quickly leverage LLMs to enhance the capabilities of RED and elevate the experience for our guests.”
An Extended Partnership
As discussed above, this latest announcement is an extension of an existing partnership between the two organizations.
Indeed, Amelia was the vendor originally tasked with implementing an AI agent into the resort’s guest experience infrastructure and was responsible for building and launching the company’s RED platform.
As with the latest development, AI was integral to the success of the resort’s digital concierge program, which is powered by Amelia’s Conversational AI platform.
In discussing the long-standing partnership between the two companies, Lanham Napier –President and Chairman of Amelia – praised the vision and ambition of Resorts World Las Vegas:
It has been an honor to partner with Resorts World Las Vegas over the past four years and counting. The team continues to be at the helm of AI in the hospitality industry and we are thrilled to be a part of their journey.
“As we mark 10-plus years since the launch of our Conversational AI platform, partnerships like the one we have with Resorts World Las Vegas remind us of why we do what we do – it is a joy to help forward-thinking enterprises bring the latest AI capabilities to their business to improve the human experience, both for customers and employees.”
More News from Amelia
Earlier this year, Amelia was named a leader in The Forrester Wave: Conversational AI For Customer Service 2024 report.
Forrester assessed the credentials of some of the biggest names in the customer service and experience tech space to see which of them was managing the deployment of AI most effectively.
Amelia’s conversational AI platform drew praise for its rapid AI innovation and strategic roadmap.
The platform uses Large Language Models (LLMs) and generative AI (GenAI) to enhance document management, summarization, and knowledge access.
The tech firm’s extensive partnerships with major contact center providers such as NICE, and its history of delivering premium services also impressed Forrester.
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